EA unveils the next generation of EA SPORTS titles at E3

New Properties and Blockbusters From EA SPORTS™ and EA Brands In Development for New Consoles, PCs, Handheld Platforms and Mobile Phones

EA today announced its next generation of game titles for the upcoming Electronic Entertainment Expo (E3) taking place in Los Angeles May 10-12, 2006. EA's line up of EA SPORTS™ and EA™ branded games for the Xbox 360™ video game system from Microsoft, the PlayStation®3 computer entertainment system, PSP™ (PlayStation®Portable) handheld entertainment system, Nintendo Wii™, Nintendo DS™, PC and mobile phones will be showcased in EA's booth #1000 in the South Hall. With a renewed focus on original and wholly-owned intellectual property EA will unveil an array of titles and the technology that drives gameplay innovation.

Shown exclusively behind closed doors, EA is presenting it’s recently announced next generation console action title out of EA Montréal, ARMY OF TWO™; Will Wright's original PC work in progress, Spore™; and the newest PC iteration in the acclaimed Command & Conquer™ series, Command & Conquer 3 Tiberium Wars™.

The EA SPORTS line up will go behind closed doors in the EA SPORTS Lab highlighting the technology that fuels the gameplay innovations for the '07 line-up. Madden NFL 07 will be playable on the PlayStation 3 console, Xbox 360, PSP system, Nintendo DS and Nintendo Wii.

"EA is leading the industry with a new generation of games on a new generation of platforms," said Paul Lee President of EA Studios. "We're pushing the technology to provide more innovation in our EA branded games and authentic athletic performance in our EA SPORTS games. We're also leading the resurgence of PC gaming with groundbreaking titles like Battlefield 2142, Command & Conquer 3 Tiberium Wars, Crytek Studio's Crysis and of course Will Wright's new game, SPORE."

"EA is demonstrating a ground-breaking level of quality and innovation at E3 this year," said Frank Gibeau, EA Executive Vice President and General Manger of North American Publishing. "Games like ARMY OF TWO and NBA LIVE 07 are going to unleash the power of new consoles like PlayStation3 and Xbox 360. Madden NFL 07 makes great use of the new controller on Nintendo's Wii system."

"E3 is a showcase for EA's portfolio of globally recognised entertainment," said Executive Vice President and General Manager of International Publishing, Gerhard Florin. "Titles like FIFA Football, Lord of the Rings: The Battle For Middle-earth II and the Battlefield franchise are among the most popular games in the world."


EA SPORTS™ branded E3 line-up
Along with playable demos that showcase deep new offerings of Madden NFL 07; EA will feature tech demonstrations of NBA LIVE, Tiger Woods PGA TOUR and FIFA Football behind closed doors in the EA SPORTS Lab. These demos will illustrate the new tools and development philosophy that drives gameplay and feature innovation in EA SPORTS games on next generation consoles. Highlighting the EA SPORTS Lab will be never-before-seen technology that delivers authentic athletic performance— the athletic movements, awareness, look and emotional intensity that bring characters to life in EA SPORTS games. The Lab will also feature a demonstration of ESPN content integrated in upcoming EA SPORTS games, including ESPN ticker and ESPN Sports Centre Radio updates.

Madden NFL 07 - With the exclusive video game license of the NFL and its players, Madden NFL 07 continues to be the #1 football franchise in history with more than 51 million copies sold. In its 17th instalment, you control the running game like never before. For the first time ever, step up as the lead blocker to create a hole, and then take control of the tailback and smash through, overpower, or slash away from would-be tacklers as you fight for every yard. Innovative rushing controls give you a game-breaking ground attack featuring all-new jukes, cutbacks, and the distinct running styles of your favourite backs. Developed by EA Tiburon, Madden NFL 07 will launch in August on the Xbox 360, Xbox® videogame system from Microsoft, PlayStation®2 computer entertainment system, Nintendo GameCube™, PSP system, PC, Nintendo DS and Game Boy® Advance. Madden NFL 07 is also in development on the PlayStation 3 console and Nintendo Wii.


NASCAR® 07* (Working title) - Take risks, be rewarded, and become a champion with NASCAR® 07* on the PSP system. With all-new Adrenaline Moments, use your skill and instinct during the most intense situations and control the outcome by avoiding disastrous wrecks and flying debris. Maintain your focus on dangerous conditions ahead with the new RaceBreaker feature, which guides you through every treacherous moment of the race. With all-new speed blurring, realistic spark and smoke effects, and camera shakes, get your adrenaline pumping and experience the all-out drama and intensity of 190-mph racing with NASCAR 07.